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Traffic Generation
By Donna Miller
Traffic generation in terms of websites is all about getting visitors to your website, or a specific webpage. Many marketers recognize that it’s the most important ingredient in successful Internet Marketing. As you can imagine traffic generation is crucial to Internet Marketing, you can't sell your product if no one knows about it. Let’s face it, you can have the best product and sales letter on the planet, but if you can’t get visitors to your site you’re not going to sell a thing. Makes sense, doesn’t it? Everything else you do is basically just optimizing to maximize the profit you make from the visitors you get to your site. How do you get traffic to your site? There are several general ways to get traffic to your site, and clever marketers are coming up with more all the time. Basically they can be broken down into traffic you pay for and traffic you get for free. Here are some examples of each type: Traffic you pay for: * PPC: Pay Per Click advertising.
* Paying other sites to link to yours.
* Advertise in ezines and online newsletters.
* Submitting to paid search directories. Free traffic: * Organic Search Engine traffic, the better your are at SEO (Search Engine Optimization) the more natural (not paid) search engine traffic you will get.
* Social Bookmarking: you can increase your traffic if you and/or others, bookmark your site on social bookmarking sites like del.icio.us, OnlyWire, Furl, and StumbleUpon.
* Social Networking sites: promote your site through social networking sites like Squidoo, Fanpop, FaceBook and MySpace. It also includes social networking microblog sites like Twitter and Jaiku.
* Posting relevant and useful comments on blogs.
* Posting in online forums and putting your website address in your forum signature.
* Email: putting your website address in your email signature.
* Getting other sites to link to yours for free.
* Article Marketing: writing articles which other webmasters can use on their website for free as long as they include a link back to your website.
* Submitting to free search directories.
* Creating viral reports with embedded links back to your site. These are just some of the ways to get more traffic to your website. There are many more ways to get visitors to your site, but this is enough to get you off to a good start.
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Contributor's Note
This article is based on an original article I wrote for my personal blog (DonnaMiller.NET) on Internet Marketing, Traffic Generation and SEO.
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http://donnamiller.net
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You must be a Traffic Generating Expert, eh? Might as well follow you! Thanks.
Interesting. I had not considered the viral reports.
CONTRIBUTOR'S REPLY
Viral reports can be very effective. Especially if you have a way to let other websmasters (and mailing list owners) rebrand them. So for instance, on the title page you can still have your name and website (as the publisher/creator of the report) but you can also have something like: "Brought to you by Acme Trading Company" with a link to their website. This is even more incentive for other webmasters to pick up and distribute your report because it's good free information to their readers and subscribers, plus it's free advertising of their site as well. So you can imagine how quickly this could extend the reach of your report once a couple webmasters with decent traffic or mailing lists pick it up and distribute it.
The copyright for this content entitled "Traffic Generation" has been specified by the contributor as:
All Rights Reserved
This content may not be copied, distributed or adapted by anyone under any circumstances.
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